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CamerasBest camera for YouTube: what creators use

creators counted
224
on iPhone
75
on Sony
53%

Compiled by from 991 reports (YouTube and 5 more outlets). Last updated . How we count

Most creators film on a main body, often with a second camera for another angle. These are the cameras creators were seen or heard filming with over the past year, ranked by how many use each; a creator with two counts toward both.

What camera do most YouTubers use?

iPhone, used by 75 of the 224 creators counted. Sony FX3 is next with 45.

Which camera brand do YouTubers use most?

Sony, with 119 of 224 creators (53%). Apple is second with 97.

By brand

Creators counted once per brand, however many of its products they use.

  1. Sony53%119
  2. Apple43%97
  3. DJI35%78
  4. Canon25%56
  5. Insta36022%49
  6. Nikon16%35
  7. Panasonic15%33
  8. Fujifilm12%27

The models, ranked

  1. 1
    iPhone

    75 creators

    Anthony Gugliotta (October 2026), Damien Bernal (October 2026), Katie Steckly (October 2026), julia k crist (October 2026), Bobby Tonelli (October 2026), iJustine (October 2026), and 69 more

  2. 2
    Sony FX3

    45 creators, $4,049.95

    Think Media (October 2026), Matt WhoisMatt Johnson (October 2026), Tom Buck (October 2026), JesseDriftwood (October 2026), ShoAndTech (October 2026), Srod Almenara (October 2026), and 39 more

  3. 3
    Sony A7S III

    34 creators, $3,699.99

    Manny Ortiz (October 2026), Matt WhoisMatt Johnson (October 2026), Tom Buck (October 2026), Tony & Chelsea Northrup (October 2026), The Tech Chap (October 2026), Geeky Nerdy Techy (October 2026), and 28 more

  4. 4
    Insta360 Luna Ultra

    30 creators, $769.99

    FlytPath (October 2026), Jason Hermann (October 2026), Think Media (October 2026), Katie Steckly (October 2026), Air Photography (October 2026), Bobby Tonelli (September 2026), and 24 more

  5. 5
    iPhone Duo

    30 creators

    Brandon Butch (November 2026), Matt WhoisMatt Johnson (October 2026), Faiz Aly (October 2026), Meet Kevin (October 2026), GregglesTV (October 2026), Bram D Media (October 2026), and 24 more

  6. 6
    DJI Osmo Pocket 32 versions

    28 creators, $439.00

    VaasuTechVlogs (November 2026), Tom Buck (October 2026), Vanessa Lau (October 2026), Think Media (October 2026), Rida Tharana (October 2026), Byte Review (October 2026), and 22 more

  7. 7
    Sony A7 IV2 versions

    26 creators, $1,998.00

    Adam Talks Tech (October 2026), Jon Adams (October 2026), Javier Letosa (October 2026), Matt Talks Tech (October 2026), ShoAndTech (September 2026), World on Hands (September 2026), and 20 more

  8. 8
    DJI Osmo Pocket 4

    23 creators, $605.00

    FlytPath (October 2026), Think Media (October 2026), Tech Through The Lens (October 2026), Matt Talks Tech (October 2026), Jason Morris (October 2026), Katie Steckly (September 2026), and 17 more

  9. 9
    Hasselblad X2D II

    19 creators, $7,799.00

    Mark Bennett's Camera Crisis (October 2026), James Reader (October 2026), Matt Granger (October 2026), Tyler Stalman (September 2026), Kyle Meshna (September 2026), Tony & Chelsea Northrup (September 2026), and 13 more

  10. 10
    Sony FX5

    19 creators, $4,899.99

    Anthony Gugliotta (October 2026), cammackey (October 2026), Jason Morris (October 2026), Matt WhoisMatt Johnson (October 2026), JHawk (October 2026), Matti Haapoja (September 2026), and 13 more

  11. 11
    Insta360 X6

    17 creators, $699.99

    World on Hands (November 2026), ZY Cheng (October 2026), Air Photography (October 2026), Ryan Osmond (September 2026), JORDAN HETRICK (September 2026), Think Media (September 2026), and 11 more

  12. 12
    Sony a1

    17 creators, $6,198.00

    TheCameraStoreTV (October 2026), Dustin Abbott (October 2026), James Popsys (October 2026), Kyle Meshna (September 2026), Matt Granger (September 2026), Chris Hau (September 2026), and 11 more

  13. 13
    DJI Osmo Pocket 4P

    16 creators, $869.00

    Think Media (November 2026), Brandon Li (October 2026), Duade Paton (October 2026), FlytPath (October 2026), The Film Alliance (October 2026), DM Productions (October 2026), and 10 more

  14. 14
    DJI Osmo 3603 versions

    14 creators, $549.99

    Air Photography (October 2026), Estechmedia (October 2026), Think Media (October 2026), FlytPath (October 2026), DPReview TV (October 2026), Sidney Diongzon (September 2026), and 8 more

  15. 15
    Insta360 X5

    14 creators, $549.99

    Ryan Osmond (October 2026), DM Productions (September 2026), Air Photography (August 2026), cammackey (August 2026), Jared Polin (August 2026), Potato Jet (August 2026), and 8 more